Category: Tax Services

A temporary VAT cut of 5% will apply from 25 June 2026 to 1 September 2026 on certain children’s meals, children’s and family tickets, and admission to qualifying family attractions. Preparing your systems, menus, ticket types, and records before 25 June will make summer trading smoother and autumn VAT returns easier to manage.

At Apex Accountants, we treat the task as a sales-mapping job first and a VAT-return job second. Knowing exactly which items qualify makes a busy summer manageable.

What You Need To Know About The Summer VAT Cut

The 5% VAT cut replaces the standard 20% rate for qualifying sales during the relief window and applies across the UK.

The 5% VAT relief covers three main areas:

• Children’s meals sold only as children’s meals and eaten on the premises
• Children’s tickets for cinemas, theatres, concerts, exhibitions, and shows
• Admission to attractions suitable for families, including adult admissions when part of a qualifying family package

A theme park ticket for adults can fall within the temporary 5% rate, but an adult-only cinema ticket does not; for cinemas and theatres, the relief focuses on children’s tickets and family packages.

Examples of possible reductions if the full saving is passed on include:

• £20 off family theme park tickets
• £11 off family aquarium tickets
• £2 off children’s meals

If your business is not VAT-registered, this is not a rate change you can apply in the usual way.

Read: Everything About VAT Return Deadlines in the UK 

Temporary VAT Cut – Which Sales Qualify and Which Do Not

The key is not who buys the item, but how it is sold. Items must be marketed, priced, and presented as intended for children.

• A proper children’s menu is stronger than simply offering “small plates” from the adult menu
• A clear “family ticket” is safer than a vague multi-buy group ticket

Non-alcoholic drinks included in a children’s meal can qualify. Meals including alcohol or separately priced extras from the standard menu remain standard-rated.

Admission is only reduced where it would otherwise be standard-rated. Exempt admissions are not affected.

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How to Prepare Pricing, Tills, and Records

Start with your stock codes and ticket codes rather than marketing. Your point-of-sale system must separate 5% sales from standard-rate sales.

Staff should operate the system correctly, even during busy periods. Keeping daily gross takings by rate, adjustments, and working papers will help manage VAT efficiently.

Practical Steps

• List every potentially affected item — children’s meals, child tickets, family tickets, adult attraction tickets, bundles, and passes
• Rename anything unclear to match eligibility
• Program separate codes for 5% and standard-rate sales
• Test mixed baskets such as adult ticket + child ticket + merchandise, or children’s meal + extra standard-menu item
• Check website wording and online booking flows to ensure descriptions match tax treatment
• Decide your pricing approach now to avoid mid-summer changes
• Diary the switch-back date so rates return to normal after 1 September
• Ensure receipts and VAT invoices show tax points, item descriptions, and rates

VAT-inclusive pricing fractions: 1/6 for 20% and 1/21 for 5%, which affects the tax element inside a gross price.

Also Read: VAT on Car Hire in the UK – What Businesses Need to Know

Summer VAT Cut on Booking and Bundle Considerations

• Tickets bought for dates after 1 September remain standard-rated
• Prepaid tickets for dates within the relief window can be adjusted; credit notes may be needed
• Bundles (admission + meal + merchandise) must be split; only the qualifying portion can get 5%
• Season passes covering dates outside the relief period usually do not qualify

How We Help Small Businesses Take Advantage of The 5% VAT Relief

Apex Accountants helps small businesses implement clean processes for VAT changes. We assist with:

• Reviewing menus, ticket types, and family packages for eligibility
• Mapping 5% and standard-rate items in tills, EPOS, and booking systems
• Checking advance bookings, prepayments, and credit-note adjustments
• Reviewing invoices, receipts, and bookkeeping records for mixed-rate sales
• Preparing supporting schedules for VAT returns

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Conclusion

The summer relief is useful, but it is narrow. The main focus is on how items are sold, whether the sale is really a qualifying meal or admission, and when the right of admission actually falls, so small businesses should prepare around those three tests first. 

The best plan is this: sort your qualifying items, fix your till and online checkout, test mixed transactions, and set a reminder for the switch back after 1 September. Done early, this is manageable; left late, it becomes a front-desk problem in the middle of your busiest weeks.

FAQs on 5% VAT Cut

Does the temporary 5% VAT rate start on 25 June 2026?

Yes. The official relief window runs from 25 June 2026 to 1 September 2026 inclusive. 

Is the relief available across the whole UK?

Yes. The official fact sheet states that it applies in England, Wales, Scotland and Northern Ireland. 

What counts as a children’s meal?

It must be held out for sale only as a meal for children and supplied by a restaurant, café or similar establishment for consumption on the premises. The key test is how it is marketed, presented and priced, not simply who eats it. 

Does takeaway food qualify for a temporary VAT cut?

No. The detailed brief is clear that takeaway meals do not qualify for this temporary reduced rate. 

If I sell a smaller adult portion, can I treat it as a children’s meal?

Not automatically. Smaller portions, lower-calorie options and discounted adult meals are specifically excluded unless they are genuinely sold as children’s meals. 

Do adult cinema or theatre tickets qualify for 5% VAT?

Not when sold on their own. For cinemas, theatres, concerts, exhibitions and shows, the relief applies to children’s tickets, and adult admissions remain standard-rated unless they are part of a qualifying family ticket. 

Do family tickets qualify even if they include adults?

Yes, where the ticket is sold as a family admission that includes one or more children. In that case, the whole family package can qualify. 

Which attractions are covered?

The official list includes attractions such as theme parks, fairs, circuses, adventure parks, museums, zoos, aquariums, wildlife parks, farm visitor attractions, soft play and observation attractions. The reduced rate applies only to the right of admission, not to separately sold food, merchandise or upgrades. 

Are sports events or sports facilities included?

No. The relief does not apply to admission to sports events, use of sports facilities, or participation in recreational sport. 

What if customers booked early or bought a pass?

For admissions, what matters is the date of admission within the relief window. Advance sales can use the lower rate under the existing change-of-rate rules, but tickets for admission on or after 2 September 2026 stay standard-rated, and many season or repeat-entry passes running beyond the relief period will not qualify.

Most businesses ask this as a yes-or-no question, but UK VAT does not work that neatly. VAT on transaction fees can be recoverable, partly recoverable, or blocked altogether, depending on who received the service, what the transaction was for, and whether the cost links to taxable business activity rather than a passive investment or an exempt share sale. 

How VAT on Deal Fees is Applied in Various Situations

What Decides Whether the VAT Comes Back

Three questions usually decide the result. 

1. Was the fee incurred in taxable business activity?
2. Is there a direct and immediate link between that cost and taxable supplies? 
3. Is the business claiming the VAT actually the recipient of the service?

That is why labels like “legal fee”, “corporate finance fee” or “due diligence fee” do not settle the point on their own. The same type of cost can be recoverable in one structure and blocked in another, simply because the underlying activity is different.

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Importance of the Invoice Trail

A second point is often missed: the invoice trail matters. Whether the claimant contracted for the service, was invoiced, paid for it, and made use of it, while general VAT record rules also require valid VAT invoices and records that support the claim.

Partial Recovery for Mixed Activity

If a business has both taxable and exempt activity, it may only recover the taxable portion unless the de minimis rules help. The current de minimis limit is £625 per month on average and no more than half of the total input tax, with an in-period check and a year-end review.

Practical Takeaways

• Decide early on the recipient entity: Decide before the first engagement letter is signed which entity should receive the service, because attribution is based on actual or intended use when the purchase is received.
• Give the holding company a real taxable role: If a holding company is meant to recover VAT, give it a real taxable role. Genuine management services for more than nominal consideration are a strong starting point.
• Expect partial exemption with loans: If the structure also includes interest-bearing loans, expect partial exemption to enter the picture.
• Don’t ignore the year-end de minimis review: A claim that looks acceptable during the year can be clawed back later if the annual test fails.

Read: Court of Appeal ruling puts VAT on education grants under scrutiny 

How common deal structures are treated

Share acquisitions through a holding company

A holding company does not get recovery just because it owns subsidiaries. If it only holds shares, receives dividends and hopes for a later sale, that is investment activity, and the VAT on acquisition costs is normally not recoverable. 

The position improves where the holding company buys the subsidiary to make taxable management services for consideration. The acquisition costs of such a holding company are part of its general overheads, so the VAT can be deductible only if the holding company receives the adviser services and makes taxable supplies. 

A practical observation here is that vague plans do not help much. If the structure only contemplates charging the subsidiary “at some point later” or only if profits allow, that is weak; official case summaries and guidance both stress the need for genuine, priced services and real consideration. 

Acquisitions that strengthen an existing trade

Not every acquisition needs a separate management charge to support recovery. Share acquisition can sometimes be a direct, continuous and necessary extension of an existing taxable trade, such as buying a competitor, a key supplier, a key customer, or a property-owning subsidiary from which the buyer plans to trade. 

That is a useful point in real deals. If a trading business buys a company to reinforce its own trading operation, the fee can sometimes sit with the buyer’s existing taxable business rather than a standalone investment case. 

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Share Sales and VAT

A sale of existing shares is normally an exempt supply. That is why VAT on legal and advisory fees linked directly to a share disposal is usually a problem, and a wider commercial reason for the sale does not automatically fix it.

Immediate Transaction Matters

That last point matters. Selling shares to raise money for wider taxable trading does not by itself turn the disposal fees into recoverable VAT, because the immediate transaction still matters.

Restructuring Context

There is, though, an important nuance. Some disposals in a restructuring context may fall within economic activity where the disposal is a direct, permanent and necessary extension of the taxable business, but this is fact-sensitive and should never be assumed.

Standard Partial Exemption Method

If the business uses the standard partial exemption method and a share sale is merely incidental to the main business, the value of that share sale should be excluded from the standard method calculation. The VAT on the related costs is then dealt with using normal attribution rules rather than by simply including the deal in the denominator and accepting the result.

Special Method and Residual Costs

If the business uses a special method, certain residual costs on incidental share sales must be apportioned by use. Costs such as:

• Accountants
• Financial advisers
• Lawyers
• Advertising agencies
• Marketing consultants
• Listing and registration services
• Document preparation services

Share Sales Are Not TOGC

One other point saves confusion in practice: a share sale is not a TOGC. Where a limited company changes hands by way of a share transfer, the assets remain owned by the company, so there is no asset transfer to which TOGC rules apply.

Fundraising and VAT

A new share issue is treated differently from a sale of existing shares. The issue of new shares is not a supply for VAT purposes, and related VAT can be recoverable to the extent the issuer’s business generates taxable supplies.

Target-Side Fees

On the seller side, the target company’s own fees can sometimes be overlooked. Vendor due diligence and similar costs incurred by the target may be deductible where:

• The target is the recipient of the services
• The services were received for the target’s business

Aborted Deals

Aborted deals are not automatically lost causes either. If there was genuine objective evidence that the business intended to make taxable supplies, preparatory VAT can still be recoverable even where the project fails before those supplies are made.

A Must Read: Everything About VAT Return Deadlines in the UK

Check the Adviser’s VAT Status

Also check whether there is actually any VAT on the adviser bill in the first place.

• Pure advice, such as advice on capital raising or defending takeovers, is taxable
• A genuine intermediary service in a securities transaction can itself be exempt if it meets the exemption conditions

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How to improve the chances of recovery before the deal closes

The biggest practical point is timing. VAT attribution is based on how the service is used, or intended to be used, when the service is received, so sloppy structuring at the start of the deal is hard to repair later. 

In real transactions, the weak spot is often not the technical rule. It is the evidence pack: the engagement letter is in one company’s name, the invoice is sent to another, and the payment comes from a third. That makes it much harder to show who really bought and used the service. 

A final but important point is VAT grouping. Joining a VAT group does not automatically create recovery, and it does not turn passive investment activity into taxable business activity. 

Where claims usually break down

The most common failure point is assuming that “commercial purpose” is enough. It is not enough to say the deal helped the group overall; what matters is the VAT link between the cost and taxable outputs. 

Other problem areas come up again and again:

• Passive holding activity dressed up as a business activity. Receiving dividends and holding shares is not enough on its own. 
• Management services that are never properly priced or invoiced. A loose intention to charge later is weak evidence. 
• Assuming a later VAT group will rescue old acquisition VAT. It does not do that automatically. 
• Invoices and contracts sitting with the wrong entity. The claimant still needs to show it received, used and paid for the services. 
• Forgetting the share-sale rules in partial exemption. Incidental share sales have their own treatment under both standard and special methods. 
• Ignoring the possibility that the adviser’s own service was exempt. Pure advice is usually taxable, but some intermediary work in securities transactions can be exempt instead. 
• Missing the annual de minimis re-test. Recovery allowed during the year can still be reversed at year end. 

A smaller but still important trap is “stewardship” or group overhead costs. Some group audit, legal, regulatory, brand defence and bid defence costs may really belong to the group as a whole, even if the holding company receives the invoice for convenience. 

How Apex Accountants Can Help Reclaim VAT on Transaction Fees

At Apex Accountants, we keep this area practical. Our focus is not just on whether VAT looks reclaimable in principle but on whether the contract, invoice trail, management model and partial exemption position actually support the claim.

We help clients with:

• reviewing legal, due diligence, corporate finance and other transaction fees line by line
• checking which entity should contract for, receive and pay each adviser
• building evidence for management charges, intended taxable supplies and aborted deals
• calculating partial exemption, de minimis and pre-registration claims
• reviewing VAT grouping points before and after completion
• preparing clear support packs for internal sign-off and external review

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Conclusion

VAT recovery on deal fees is possible, but it is rarely automatic. The strongest claims usually involve one of two positions: the fee sits inside an existing taxable business, or the acquiring company is carrying on real taxable activity and can prove it with proper documents and real charges. 

Claims usually fail for the opposite reasons. The structure is really an investment; the fee links to an exempt share sale, the wrong entity received the service, or the paperwork does not match the story the business wants to tell. 

FAQs on VAT on Deal Fees

Can a holding company reclaim VAT on acquisition fees?

Yes, but not just because it is a holding company. Recovery normally depends on the company being the recipient of the adviser services, carrying on economic activity, and making taxable supplies such as genuine management services for consideration. 

What if the holding company only receives dividends?

That usually points the wrong way. Simply holding shares for dividends or a later capital gain as investment activity, not taxable business activity. 

Do management charges need to be real and priced?

Yes. The services need to be genuine, provided for consideration that is more than nominal, and not left as a vague future idea that may or may not be billed later. 

Does the invoice need to be in the claimant’s name?

In practice, yes, that is the safest position. Whether the claimant contracted for the service, was invoiced, paid for it and used it, and normal VAT rules also require valid VAT invoices and records to support the claim. 

Does joining a VAT group automatically fix the issue?

No. Joining a VAT group does not automatically create recovery and does not turn passive investment activity into taxable business activity. 

Can VAT on share sale fees be recovered?

Usually not in full, because the sale of existing shares is normally an exempt supply. If the share sale is only incidental to the wider business, special partial exemption rules may soften the effect, but that is not the same as an automatic full reclaim. 

Can a partly exempt business still recover all the VAT?

Sometimes. If the exempt input tax is no more than £625 per month on average and no more than half of the total input tax, the de minimis rules can allow full recovery, but the position must still be reviewed at year-end. 

Can the target company recover VAT on vendor due diligence?

It can if the target is the real recipient of the services and the services were received for the purposes of the target’s own business. 

What if the deal aborts?

A failed deal does not automatically kill the claim. Where there was genuine, objective evidence of an intention to make taxable supplies, preparatory VAT can still be recoverable even if the business never reaches the point of making those supplies. 

Can pre-registration VAT on deal fees be reclaimed?

Potentially, yes. For services, normally a six-month lookback before registration, while goods can go back four years, but only where the costs were bought for the taxable business that is now registered.

Submitting a VAT return on time is one of the most important VAT responsibilities for UK businesses. A missed deadline can lead to penalty points, late payment charges and interest.

Most VAT-registered businesses submit a VAT return every 3 months. This period is known as the VAT accounting period. The usual deadline is one calendar month and 7 days after the end of the VAT period. This date is also usually the deadline for paying VAT owed.

For example, if your VAT period ends on 31 March, your VAT return and payment are usually due by 7 May.

What Is a VAT Return?

A VAT Return shows:

• how much VAT your business charged on sales
• how much VAT your business paid on purchases
• whether you owe VAT
• whether you can reclaim VAT

Even if there is no VAT to pay or reclaim, a VAT-registered business still needs to submit a return. This is often called a nil VAT Return.

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Standard VAT Return Deadline

For most businesses, the VAT deadline follows a simple rule.

The exact date can vary depending on your VAT accounting period. Your VAT online account shows your return dates and when payment must clear.

Simple Rule to Remember

This means the filing deadline and payment deadline are normally the same.

VAT Payment Deadline

VAT payments must reach the account by the payment deadline. Therefore, businesses should not delay making payments until the last minute.

Different payment methods can take different amounts of time. Direct debit can help with timing because the payment is normally collected 3 working days after the VAT Return is submitted, but the return must still be filed by the deadline.

What If the Deadline Falls on a Weekend or Bank Holiday?

• Filing deadline: The same date applies even if it falls on a weekend or bank holiday. You still must file by that date (e.g., if 7 May is a Sunday, the deadline is still 7 May).
• Payment timing: If you pay by bank transfer, it must be in HMRC’s account by the close of business on the due date. If the payment date is a weekend or bank holiday, aim to pay on the last working day before it to avoid late-payment penalties.

You can file online on the official date, but if the due date is a non-working day, plan for the payment to clear by the last working day before that date. 

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Annual Accounting Scheme Deadlines

Some small businesses use the VAT Annual Accounting Scheme. The scheme works differently from standard quarterly VAT returns.

Under this scheme, a business usually submits one VAT Return each year. If the accounting period is between 4 and 12 months, the return is due 2 months after the end of the accounting period. When the accounting period lasts fewer than 4 months, the return must be submitted 1 month after the period concludes.

This scheme can help with budgeting, but the payment plan must be followed carefully.

Payments on Account for Large Businesses

Large businesses with high VAT liabilities may need to make VAT payments on account.

These businesses usually make advance payments during the VAT quarter, instead of paying the full amount only at the return deadline. The payment dates are the last working day of the second and third months of the VAT quarter. The 7-day electronic payment extension does not apply to these payments.

This mainly affects larger businesses, but it is important to know if your VAT position grows over time.

What Happens If a VAT Return Is Late?

For VAT periods starting on or after 1 January 2023, late submission penalties use a points-based system. A business gets a penalty point each time it submits a VAT Return late. This includes nil returns and repayment returns. Once the penalty point threshold is reached, a £200 penalty can apply.

After the threshold is reached, further late returns can lead to more £200 penalties.

What Happens If VAT Is Paid Late?

Late payment penalties can apply when VAT is not paid in full by the due date.

The current late payment rules are:

Late payment interest can also run from the first day the payment is overdue until it is paid in full.

Tips to Avoid Missing a VAT Deadline

• Check your VAT online account regularly.
• Keep digital VAT records up to date.
• Reconcile sales and purchase records before the period ends.
• Set reminders at least 2 weeks before the deadline.
• Allow enough time for payment to clear.
• Do not ignore nil returns.
• Review your VAT scheme if cash flow is tight.

How We Help Businesses File VAT Returns

Apex Accountants offers comprehensive support to keep your VAT affairs on track:

• VAT return preparation: We prepare and file your VAT returns accurately and on time, so you never miss a deadline.
• Deadline reminders: Our team monitors your VAT periods and sends alerts well before filing and payment dates.
• Scheme advice: We can advise if annual accounting, flat rate, or other schemes suit your business and handle the filings accordingly.
• Payment planning: We help you manage cash flow for VAT payments – including setting up direct debit and scheduling instalments, if needed.
• Penalty help: If you face any HMRC penalties or queries, we’ll liaise with HMRC on your behalf and guide you through appeals.

Always file and pay your VAT on time to avoid fines. Keep the one-month+7-day rule in mind, use your online VAT account for dates, and consider professional help to manage your VAT obligations smoothly.

With Apex Accountants handling your VAT returns, you can focus on running your business while we manage the deadlines. We prepare accurate filings, check the figures carefully and help you meet the correct VAT payment deadline without last-minute stress.

We also support you with payment planning, digital records and timely reminders, so your VAT returns stay compliant and organised throughout the year.

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FAQs About VAT Return Deadlines

When exactly is my VAT return due? 

It’s due 1 calendar month + 7 days after your VAT period ends. For most quarterly filers, that means if your period ended 31 March, the return is due by 7 May.

What if I owe no VAT? 

You still must submit a nil return by the deadline. Failing to file a nil return on time still risks penalties.

Does Direct Debit extend the deadline?

No – it doesn’t change the filing due date. It only means HMRC collects funds 3 days later, reducing the chance of a late payment.

What if the due date is a weekend or holiday? 

Make sure any payment clears on the last working day before the due date. (Filing the return should still be by the official date.)

How can I find my exact deadline? 

Your online VAT account will list all upcoming return and payment deadlines. It’s wise to check there or set up reminders.